AND CO Review: An Honest Look At This Business Management Software

Running a freelancing biz is no joke.

You need to think about everything from creating invoices, writing proposals, drafting contracts and, of course, tracking expenses.

Fortunately, we have plenty of options when it comes to freelancer-focused business management software, and this one certainly has a strong foothold in the market.

With Fiverr’s recent acquisition of AND CO, the $168 annual fee has now been removed, making the software 100% free to use.

UPDATE: As of March 11th, all existing free accounts will be downgraded to a very limited plan. You will once again be required to pay $168/year. A classic bait-and-switch from an AND CO team who assured me this wouldn’t happen. Very disappointed.

Project Management

Given the initial barebones feel of AND CO, I was expecting to tell you that it doesn’t have any project management capabilities.

I guess that’s why they say you should never judge a book by it’s cover.

Don’t get me wrong, this thing isn’t going to replace the likes of Asana or Trello anytime soon.

I mean, there’s no Kanban or timeline layout, no templates or complex workflows, and no custom fields or colour coordination.

You do, however, get an organized way to keep track of projects, add tasks, associate time, record expenses and even attach files.

I’d argue that anything more should be left to a dedicated project management tool like the one’s I mentioned above.

(Though it’s fair to say that Plutio, a competitor of AND CO, seems to be an exception to the rule.)

Overall, not a whole lot more to talk about there. It’s fairly basic, but solid.

— I’ll give this a 3 out of 5

Proposals & Contracts

I don’t know about you, but writing out proposals and contracts has to be one of the most boring aspects of running a freelancing business.

AND CO proposes a solution that I think you’ll like.

It starts you off by asking you to set the project terms:

Not too overwhelming, which is always nice.

You enter a project name, set the total project fee, payment terms, start/end dates, deposit amount, etc.

Then, you click next, and AND CO works some magic to generate a pre-formatted, proposal based on your inputs.

While a lot of the work is done for you, it’s still fairly basic as far as proposals go, so you’ll need some manual input.

As you can see from the screenshot above, AND CO does let you slot in a new sections to bulk out your proposal with more information.

You then pop in a virtual signature and send it off to the client. Easy peasy.

And contracts?

The great thing about this process is, AND CO will ask if you’d like to attach a contract to your proposal.

At that point, it’ll give you some new options that look like this:

All the thinking is done for you.

You literally just have to make sure the values are accurate, with many the fields offering a simple multiple choice.

Then, you guessed it, AND CO turns it into a pre-formatted document.

You can even request payment on approval, meaning you don’t have to follow up with an invoice if the client agrees to move forward.

This is done through the “deposit” option, and set as a percentage of the overall project fee.

After setup, AND CO will send your prospective client a link to view the proposal/contract.

Fortunately, the client doesn’t need an account in order to approve the proposal and make payment.

Overall, super easy to set up and a very smooth process on the client-end as well… what more do you need?

— I’ll give this a 5 out of 5


You can’t get paid without first sending an invoice, which makes invoicing one of the most crucial aspects of running your business.

The good news is, AND CO has an invoicing feature baked right into the platform, and as you might expect by now, the step-by-step setup interface is just… flawless.

From here, you can edit the billing terms and even add a time sheet based on specific activities. (More on time tracking in a mo)

Clicking next will generate a pre-formatted invoice that can be easily customized to your taste.

Once you’re happy with changes, simply hit send and wait for your client to make payment.

Speaking of payment, what payment options are even available?

Well, you get the usual Stripe and Paypal integrations, and these sync up nicely with your invoices and subscriptions.

You may also notice from the screenshot above, AND CO gives you something called a “PayMe” link.

This is essentially a way for clients to make quick, custom payments without you first having to generate an invoice, etc.

I think it’s a great idea and something I’d certainly use myself.

Granted, AND CO doesn’t offer the most feature-packed invoicing solution on the market, but they’re clearly focusing on simplicity.

Is that a good thing? That’s up to you to decide — but I can totally see why some freelancers would go for this over more complex solutions.

— I’ll give this a 4 out of 5

Time Tracking

Ahhh, time tracking.

While I’m not a huge fan of this approach to billing, I realise it’s something many freelancers and clients rely on.

After clicking the ‘Time Tracking’ menu item, you’ll be able to choose from any of your active projects in order to start tracking time.

Here’s how that looks in the web app:

(You can also do this through the AND CO desktop app.)

As basic as this all looks on the surface, there’s a few key features that are actually quite useful when you dig into them.

For example, AND CO allows you to assign time to individual projects, create and group activities, as well as automatically create invoices based on your timesheets.

Much like other areas of this tool, the time tracking feature alone isn’t going to win any awards, but it’s certainly an easy, reliable solution for freelancers looking to track time and bill accordingly.

— I’ll give this a 4 out of 5

Recurring Billing

For anyone on a monthly retainer or recurring fixed fee, this is a MUST have feature for you.

Even the most basic invoicing tools will have you covered with recurring invoicing, which essentially just automates the sending of your invoice at the end of each month.

AND CO goes one better with subscriptions, allowing you to automatically charge your client at the end of the month.

(That means no more reminders. No more chasing.)

You simply set up a subscription and fire it off to the client via email, they input their payment details, and the software does it’s thing every month – like your own personal debt collector.

A very simple feature that’ll take you less than a minute to implement, but one that could result in significantly more revenue, and less headaches.


— I’ll give this a 4.5 out of 5


It was nice to see some accounting options here, which allow you to record both income and expenses in your business.

Here’s what the main dashboard looks like:

From here, you can either add income or expense items.

Clicking into one of these will take you to an interface that allows you to add more information.

It gets better.

Yon’t won’t have to do this manually in most cases, since AND CO will automatically update your accounts based on your invoices.

And, if you connect up your business bank account, you’ll be able to automate virtually all of your expense tracking.

Very simple, but also very effective.

Finally, once you’ve got everything running like clockwork, you’ll have access to a super clean reporting interface to get a quick overview your income and expenses at a glance.

Here’s what that looks like:

Despite not being a dedicated accounting solution like Freshbooks or BillyApp, I really can’t fault what AND CO has managed to do here.

— I’ll give this a 4.5 out of 5

Notable Features

Before we wrap this up, I wanted to do a short quick-fire round for features that didn’t quite fit into other sections of this review.

The first is the notification system.

Whenever you send out an email through AND CO, they’ll not only tell you when it’s been accepted, but also when it was viewed.

Why does this matter?

Well, for example, knowing that a client has looked at your invoice or proposal will give you an indication of both when and how to follow up.

I should also mention that you can see a full feed of all your notifications by going into your dashboard. <3 it.

The next notable feature is the Shoebox.

I’ll admit, I wasn’t entirely sure what this was at first, but I immediately fell in love with the concept.

It’s basically a collection for all your scrappy bits. You know, like random files, documents and receipts.

You can even send these things to your Shoebox via email, by simply addressing your email to “”.

Seriously, how can you not love that?

Finally, I want to mention custom branding.

From the settings panel, you can apply some branding changes that will affect your account globally.

So you can have your company logo and colour scheme on every email and invoice that goes out, without having to do this every time.

Can you say #effeciency?

Final Thoughts

It’s fair to say that while AND CO isn’t exceptional at any one thing, it is reliably good at everything.

The clean, simple and easy to use interface makes it a viable option for the less tech-savvy freelancer, as well as being perfect for the more time-sensitive folk who just want to get in, get it done, and get out.

Considering AND CO is now a free solution, you really can’t ask for a better business management tool at this price point.

Click here to try AND CO.


  1. The one area I see as problematic is security. There isn’t much on their site in terms of their security and encryption protocols. I don’t know if I would want all my invoices and contracts living on a free platform unless I knew for certain that the data was encrypted and inaccessible by others. Also, as a small business owner, I have a strange peace of mind when actually paying for a business critical service. I trust the company will innovate and grow based on paid subscribers and a focused product, not some parallel revenue stream or obscure future roadmap. Just my 2 cents…!

  2. Lewis, like you, I “was” (past tense intentional) a big fan of AND CO until this recent downgrade of the free plan (only ONE active client account allowed???…that’s nothing more than a free trial, not a true free plan).

    What free online invoicing solution should we move to now?

  3. I wrote to you via this dialog box once before, but never heard back either by public post here or privately.
    Let me repeat my question: Now that “good, free” AND CO is no more, where do us AND CO users go for the next best FREE ONLINE invoicing package?
    Thanks for any suggestion(s) you may have. Feel free to reply privately if you don’t want your recommendations openly posted.

  4. Just a comment on Andco, have a paid account with them, my partner as well.

    Recently we opened a new business, and were interested in closing our two accounts for one joint account, we are both on paid plans and have about 10 months left in our plans.

    AndCo will not issue a refund for any reason, they claim they have no refund policy……

    This was a shock to me and is something I want to share with others.

    Changed my opinion about the company knowing they have no refund policy and are unwilling to help customers who have been with them from the begining and are fully paid.

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